Programming Best Practices “Crafting Compelling and Engaging Local TV”

by Jesse Lerman, President/CEO, TelVue

Creating a successful broadcast schedule involves both art and science. Understanding your audience is the foundation for a winning program strategy. Knowing demographics and daily routines (kids aren’t available during school hours, working folks may only view evening broadcasts, seniors and retirees might watch during the day) allows you to tailor your content with more dayparting and encourage “habitual” viewing. Focusing on the Ls: local and live drive viewership. Leveraging technology tools to increase programming, promotion, reach, and accessibility can help grow your audience and keep viewers coming back for more.

Enhancing Public Access to Government Meetings with SRT Streaming

by Dana Healy, Vice President, Sales, Cablecast

In the dynamic sphere of local government, transparency and accessibility are paramount.  Ensuring the public has real-time access to government meetings is a critical function of communication teams and video specialists. The challenges of network streaming video are magnified in this setting, where reliability and security are non-negotiable.  This is where Secure Reliable Transport (SRT) streaming becomes an invaluable tool.

ENCO Systems- Continuous Access Realtime Translation

by Bill Bennett, Media Solutions & Accounts Manager

A person looking to side

Description automatically generated

Your municipality’s broadcasts are key to informing your residents about what matters in their community, and ENCO has products that make your content more accessible to a broader audience with economical, automated Closed Captions and in-room CART displays.  We can also help make your productions and playout more reliable via our acquisition of RUSHWORKS, a world-class computer-based video production and playout maker.  All this is available via a single, consolidated package with unified US-based support.

NJGOVTV: Revolutionizing PEG Broadcasting with a Difference

by Ed Cologna, Cologna Productions, Pres.

In the heart of Newark, New Jersey, an exciting development in the world of PEG (Public, Educational, and Government) broadcasting is about to unfold.  Cologna Productions, a local media company known for its innovative approach to broadcasting, is set to take center stage at the next Jersey Access Group (JAG) meeting.  The focal point of their presentation?  A groundbreaking platform they’ve been developing for the past two years, aptly named NJGOVTV.

Enhancing Your Programming with Music

By Joel Feinberg, Chief Executive Officer, de Wolfe Music USA Inc.

De Wolfe Music was founded in 1909 by Meyer de Wolfe.  Now at 113 years old, we are a full-service music company offering a production music library, custom composition, sound effects, and commercial music clearance services.  Although the company is still independent and family-run, de Wolfe has achieved worldwide recognition and our music can be heard in countless films, TV shows, advertisements, and more.

5 Things You Didn’t Know LiveU Could Do

by Yervant Keshishian, Sales Engineer & Technical Director Varto Technologies & LiveU Staff

Varto Technologies is proud to host the Jersey Access Group meeting once again at our facility in
East Rutherford, NJ. Joining us on Oct 26th will be LiveU’s Mike Mahoney, Director of US Channel
Sales who will present the latest solutions from LiveU like the LU810 & LU610S 5G, 4K rackmount
contribution encoders along with the LU800 and LU300s field units. Following the presentation,
Varto Technologies will demonstrate some features hidden away in the LiveU lineup!
LiveU has an abundance of products and solutions – all with different uses and features that you might not
have known about. Here are five things LiveU can do:

PTZ cameras: NDI, HDBaseT, SDI and HDMI

I have about 50 years experience in this industry. Engineering, sales and designing systems.

I graduated from Voorhees Technical Institute which is now a part of Hunter College and continued my education at New York Institute of Technology.

G&G Technologies has been in business for over 34 years. If you go to G&G Technologies website  you will find that we are an authorized dealer for over 100 manufacturers.

RUSHWORKS: Three major Product Updates

by Rush Beesley, President, RUSHWORKS

Throughout last year RUSHWORKS has focused on significant enhancements in features and functions for its VDESK Integrated PTZ/PTZ Production System.  The VDESK Version 7 software development was driven by the need for a ‘powerfully simple’ interface designed for use by a single operator.

New “All In One” OMNI Solutions with Closed Captions!

Randy Visser

by Randy Visser, East Sales, Cablecast Community Media

Video play-out systems provide community media operations the tools they need to distribute their content to members of their communities, and beyond.  Early systems involved the use of multiple video tape machines, and eventually DVD players that were programmed by external devices to play, and then switch, programming from one source to another.  You never knew if this complex chain of events was going to work as planned, and the set-up time to cue tapes and calculate “pre-roll” times for every event made the process challenging and time consuming. 

TelVue: Workflow, Captioning, Apps, Monetization and More

by Jesse Lerman, President/CEO, TelVue

Broadcasting in an increasingly connected world means your community channels and programming need to be accessible and available everywhere – on cable, streaming, over-the-top, mobile apps, and social media.  Modern broadcast systems have evolved to make all of this easier to manage and automate, from instant publishing to automatically adding multi-language closed captions to live and on-demand programming.  Captioning your programming delivers even more value to your diverse communities, and also makes your government meetings fully searchable.  Reaching more viewers on new platforms opens up opportunities for revenue generation – including sponsorship, membership, pay-per-view, pay-per-download, and subscription models.